Google Ads / Pay Per Click
Google Ads / Pay Per Click Gives you an instant Results and gives your brand a much larger reach and Attention as a result of First page Results on Various search engines(SERP).
Pay Per Click
Our Google Ads / Pay Per Click in dubai campaign strategies are designed Accordingly to meet
the needs of our clients and their market condition.
We provide up-to-date, Pay Per Click services that include Paid Search Ads, Video
Advertising, Display Ads, PPC Remarketing, and Social Advertising.
We deliver results that Automatically helps our clients to achieve their Targeted business objectives. Besides We
Also manage our clients’ accounts on a daily basis and monitor. The bid prices and budgets to ensure that we are maximizing the ROI.
Our outstanding results are due to our complex and tailored approach which includes a detailed overview of our client’s business and aspirations for Pay Per Click advertising in dubai, as well as a review of options featuring a prioritized list of recommended activities.
Why Pay Per Click Advertising Important ?
Paid Search Advertising
Paid search advertising involves placing ads on search engines like Google and Bing. These ads appear when users search for specific keywords. It’s a cost-effective way to drive targeted traffic to your website and increase visibility.
PPC outsourcing involves hiring external experts to manage your pay-per-click campaigns. It can save time and ensure professional handling of keyword research, ad creation, and optimization, leading to better results and a higher return on investment.
Social Advertising
Social advertising uses platforms like Facebook, Instagram, and LinkedIn to display ads to specific audiences. It allows for highly targeted campaigns based on demographics, interests, and behaviors, enhancing brand awareness and engagement.
Video Advertising
Video advertising involves creating and promoting video content on platforms like YouTube and social media. It’s an engaging way to reach your audience, delivering messages effectively and increasing conversion rates through visual appeal.
Our working Formula
Define Goals
Setting clear goals is crucial for PPC success. Decide if you aim to drive traffic, increase sales, generate leads, or boost brand awareness. Defined goals guide your strategy and help measure your campaign’s success.
Keyword Research
Identify the search terms your potential customers use. Use tools like Google Keyword Planner to find high-volume and relevant keywords. Effective keyword research ensures your ads reach the right audience and increase conversion chances.
Budget Allocation
Determine your budget and how much to spend daily or monthly. Allocate funds based on keyword performance and demographics. Regularly monitor and adjust your budget to prioritize high-performing segments, maximizing your ad spend.
Campaign Setup
Organize keywords, ad groups, and ads within your Google Ads account. Create separate campaigns for different goals or product categories. Proper setup helps target the right audience and achieve your marketing objectives.
Ad Creation
Design compelling ads with engaging headlines, persuasive descriptions, and clear calls-to-action. Ensure ads align with keywords and landing pages. Well-crafted ads attract clicks and improve Quality Score, leading to better placements.
Ad Extensions
Use ad extensions like site links, call, and location extensions to make your ads more informative. Extensions increase visibility and click-through rate by providing users with more engagement options.
Monitoring and Optimization
Regularly review performance metrics like CTR and conversion rates. Adjust bids, ad copy, and targeting based on data. Continuous optimization ensures your campaigns remain effective and competitive.
Conversion Tracking
Analyze key metrics such as impressions, clicks, and conversion rates. Compare against your goals to assess campaign effectiveness. Regular analysis helps refine your strategy for better results.
Performance Analysis
Earn a positive ROI through Advertise on Google. Spend money wisely and use the most targeted and cost effective form of advertising.
Regular Maintenance
Regularly update ad copy, refine keywords, adjust bids, and pause underperforming ads. Proactive maintenance ensures your ads stay relevant, competitive, and aligned with your objectives.
What We Can Provide You
Search Advertising
Search advertising displays text ads alongside search engine results when users search for specific keywords or phrases. Google Ads (formerly Google AdWords) is the most popular platform for search advertising, but Bing Ads also offers similar functionality.
Display Advertising
Display advertising involves placing visual banner or text ads on websites within a network of publishers. These ads can appear on websites that are relevant to the advertiser's target audience or through contextual targeting based on keywords or interests. Google Display Network (GDN) is a prominent platform for display advertising, offering a wide reach across millions of websites and apps.
Local Service Ads
Local Services ads are designed to help local businesses promote their services to customers in their area. These ads appear at the top of Google search results and feature the business's contact information, reviews, and service offerings. Local Services ads are ideal for service-based businesses such as plumbers, electricians, and locksmiths.
Remarketing/Retargeting
Remarketing ads target users who have previously visited a website or interacted with specific content but have not yet converted. These ads show targeted messages to these users as they browse other websites or use online platforms, reminding them of products or services they showed interest in and encouraging them to return and complete a desired action.
Social Media Advertising
Social media ads appear on platforms like Facebook, Instagram, Twitter, LinkedIn, and Pinterest. These ads can include various formats such as image ads, video ads, carousel ads, and sponsored content. Social media ads allow advertisers to target specific demographics, interests, behaviors, and connections, making them highly targeted and effective for reaching specific audience segments.
Youtube Marketing
Video advertising involves displaying video ads on platforms like YouTube, either before, during, or after users watch videos. YouTube ads can be targeted based on demographics, interests, and behavior, and they can include various ad formats such as skippable in-stream ads, non-skippable ads, bumper ads, and display ads.
Our Toolkit
Frequently Asked Questions
What is PPC(Pay-Per-Click)?
PPC Stands for Pay Per Click Where Advertisers pay a fee each time their ad is clicked. It’s a way of buying visits to your website rather than earning them organically.
What are Google Ads?
Google Ads is an online advertising platform where advertisers can display ads on Google’s search engine results pages (SERPs), YouTube, and other Google partner sites.
What types of ads can I create with Google Ads?
Google Ads offers various ad formats, including search ads, display ads, video ads, shopping ads, and app promotion ads.
How much does PPC cost in Dubai?
The cost of PPC varies based on industry, competition, and keywords. On average, businesses might spend anywhere from AED 2 to AED 50 per click, but this can vary widely.
What is Ad Rank in PPC?
Ad Rank is a measure search engines use to decide where your ad appears on the search results page. It considers your bid, Quality Score, and how much impact your ad extensions are expected to have.